LOOKING GOOD AND BEING HEALTHY

LOOKING GOOD AND BEING HEALTHY
WITHOUT GOING OVERBORRD

COMPANIES WOOING WOMEN
Foreign firms, multinationals and Indian cosmetic companies are all aggressively wooing this breed of women, luring them, tantalizing them and promising them miracles — all at an astronomical price, of course.
The standard conversation at cocktail parties is centered around this phenomenon and you find women exchanging beauty secrets by the dozen. Then you have women trying out 3 to 4 different remedies or treatments simultaneously and in the process ruining their skin and hair.
Every magazine offers the “perfect exercise-diet regimen” which they promise will help readers (mostly women) knock off undesired kilos and leave them looking leaner and meaner.
Since both time and space are a constraint in our bursting-at-the-seams metros, you have women going in for expensive exercising equipment like abdominal exercisers, stationary bicycles, weights for pumping iron, all of which can be comfortably ensconced and used within their apartment or flat.
There are those who also enroll for gym membership and/or go in for a weight reduction programmes at up market clinics which offer 20-30 kilos of weight loss within a fortnight or month. Those who have really big bucks attend residential programmes at health farms in Bangalore where naturopathy promises to give you a younger, slimmer, fitter body and rejuvenated mind as well.